Develop one single core application.
Not seperate ones for each device.
Be it iPad, the iPhone, on Android or Blackberry. Be it online or offline.
When we look at the current app development landscape, one outstanding pattern emerges: JavaScript and other web technologies graduate from the browser into a world formerly reserved for "native" apps. In jumping that barrier, new and easier ways of developing cross-platform apps are being discovered, a new and promising paradigm is being explored.
In lack of a name for this new form, the discussion long remained in an early, fragmented state. Let us thus pick a name for the thing. Let's call it NIWEA - short for native, interoperable web apps.
We call these web apps native, because they're tailored to your device, aiming to offer a state-of-the-art user experience and are distributed and launched just like any app on your phone, and on your tablet, on your notebook and beyond. Online and offline.
We call these web apps interoperable, because they bring portability and cross- platform code reuse to the app world - from "there's an app for that" towards "that app is there for you, no matter what device". And because they bring along the web’s openness and flexibility we all rely on so much. We chose NIWEA - because the web is the new "native".
in pure web technology with cutting-edge HTML5 and modern JavaScript. Develop one single core application - not separate ones for each device
Apps through all available channels like the AppStore or the Android Market and profit from their great reach and commercial capabilities
gorgeous apps that run locally on all important platforms, be it the iPad, the iPhone, on Android device or a Blackberry, be it online or offline